You Should Hire Travis Bouchard.

Who I Am

I am Travis Bouchard, husband and father, computer hardware and software specialist, website administrator, social media expert, creator of content and designer. I have my finger on the pulse of new technology, applications and hardware that help to quantify the reach of your message and how effective your brand is at engaging new clients. I help people solve problems and boost efficiency and creativity with online solutions such as Asana, Evernote and Slack.



February 2009 – Present

Academic and Athletic Development

Web and Social Media Director

At AAD, my duties are very broad and have prepared me to be an agile employee, able to adapt to changing work environments. I am responsible for three websites and twitter accounts as well as a hockey-specific facebook account which are updated on a daily basis. I have a rapport with local media outlets, gained through setting up media availabilities, producing radio ads and building ads for heavily trafficked websites. On the design side, my duties include designing clothing for the schools as well as designing print and web advertisements. I am responsible for technology research and purchasing including computer hardware and software. On top of all of these tasks, I find time to be on the ice for hockey instruction.


October 2006 – April 2008

Dell Computers

L1 Technician

  • Phone support for consumers and on-site technicians
  • Performance metric monitoring and reporting
  • Working in a fast-paced, high-intensity environment
  • Conflict resolution
  • Positioned products to customers
  • Accomplished highly sought after lateral move in October of 2007 to high-end queue
  • Won two customer service awards and vista/office/dcse certifications


I am very comfortable in the web world. From the acquisition of domain and hosting through planning, design, development and content creation for a completed site.

From the 1st website I made for my ill-fated high school band to present day, I have become proficient in HTML/CSS and continue to learn new tricks through every page push and post.

I am comfortable working in the wordpress environment, which has become the world’s most popular Content Management System. I currently build wordpress sites for local clients (theme customization, widgets and plugins) and train people on how to work within the system.

I am responsible for content creation for all of the AAD websites and have helped to more than triple the visits to their sites in the past 4 years.


Last year, I was project manager/user experience designer for AAD’s transition from a sport-specific web presence (5 sites – BJJ, Lacrosse, Sport Recreation, Hockey and AAD) to a campus-specific presence (Donnan, Vimy and AAD).

The AAD sites were also moved from a HTML/CSS format, with no CMS for easy page and post updates, to a wordpress-based format. This change was predicated upon having the ability for employees unfamiliar with coding to update the site should the need ever arise.

When working on web projects I use the Adobe Creative Suite (Photoshop, Illustrator, Dreamweaver) to create impactful content.

Social Media

As much as social media has been adopted by the professional world, in some ways it is still the wild west. Consider this whole site an offer to be your organization’s Wyatt Earp.

I have extensive knowledge and experience with Twitter, Facebook, Instagram and LinkedIn.

Through my work with AAD, I create meaningful and entertaining content while adhering to the policies and expectations of the Edmonton Public School Board.

In the past 3 years, I have used the Twitter and Facebook platforms to engage, inform and entertain our student-athletes, alumni and their families. During this time, our twitter followers have significantly outpaced our competition in the Edmonton Area.


In concert with the transition to a campus-based web presence, the AAD Twitter feeds have been changed from an account for each of the five sport programs to one for each campus (Donnan, Vimy) and one for AAD itself.

I am excited for the possibility of a role that would expand my social media acumen and allow for more time to be devoted to market research and analytics.



Extra-Life Team Captain

Captain of “Tech Geek Gamers” Extra-Life Team which has raised (at time of writing) over $6500 USD for the Stollery with 6 – 8 members participating in each of our 2 years of operation.

Extra-Life is a gaming marathon that raises funds for Children’s Miracle Network hospitals.


Movember Team Captain

Captain of “AAD Moustaches” team which had 12 members and raised almost 3k for Prostate Cancer Research.


Hockey Coach

Coached since 2008 at the PeeWee AA, Bantam AA and Bantam AAA levels as well as many spring hockey teams.



Played Multiple Sclerosis Society Benefit in Jasper with other local artists.

Awards and Credentials

Graduated from high school with honours in 2000. Extensive knowledge of Social Media applications including Hootsuite and Cotweet, design software including the Adobe Creative Suite (Dreamweaver, Photoshop, Illustrator, Premiere Pro) and productivity software such as Microsoft Office, Asana, Evernote and Slack. Type at 60 wpm or more. Have received several hockey coaching certifications while coaching at the PeeWee AA, Bantam AA and Bantam AAA levels in the Edmonton area.



Paul Rai

Vimy Lacrosse Founder and Director
Phone: available upon request
Email: available upon request
Reference Type: Personal and Professional


Curtis Ogrodiuk

Owner of
Athletic Director at W.P.Wagner School

Phone: available upon request
Email: available upon request
Reference Type: Personal and Professional

Stephen Armitage – Vimy Sport Rec Director

Additional references available upon request